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News

SUBARU CANADA CONTINUES STRONG SALES INTO FEBRUARY
3 March, 2022
 

  • Best February ever for Ascent, BRZ, and Crosstrek

  • Subaru retails 3,347 units in February

  • 2022 sales up 13.3 per cent versus the same time last year


(MISSISSAUGA, ONT.)—Subaru Canada, Inc, (SCI) saw Canadians choose not one but three valentines, as the Ascent, BRZ, and Crosstrek recorded their best-ever February. Monthly sales of 3,347 units marked a 3.9 per cent increase over February 2021 and designates Subaru’s second-best February.


The Subaru of three-row, mid-size SUVs; the Ascent sold 257 units. The 2022 Ascent holds an Insurance Institute for Highway Safety (IIHS) TOP SAFETY PICK +, the organization's highest honour. With the introduction of the new Onyx trim, the Subaru Ascent provides incredible value and equipment to families on the go.


2022 Subaru Ascent



The all-new 2022 Subaru BRZ 2+2 sports coupe boasts smoking hot looks and the performance to match. The pulse-pounding BRZ 2-door has been engineered to deliver the most exhilarating, safest and most confidence-inspiring experience possible. Benefitting from this redesign and continuing with its January momentum, 78 units sold marked a 151.6 per cent increase over the same time last year.


2022 Subaru BRZ



The Crosstrek, Subaru’s compact crossover, stays hot throughout the winter months as it retails 1,378 units. The Subaru Crosstrek holds an IIHS TOP SAFETY PICK (on models with EyeSight and specific headlights) and J.D. Power 2022 Canada ALG Residual Value Award – Best Residual Value among Subcompact Utility Vehicles.


Subaru Crosstrek



“We will always stay committed to producing well-built, safe, and versatile products for our Canadian consumers,” said SCI chairman, president and CEO Yasushi Enami. “By successfully meeting these requirements, we continue to provide the uncommon advantages that offer confidence in choosing a Subaru”



























































 

 

February 2022

3,347

Month's actual

3,221

Previous year (same month)

126

Difference

3.9%

MTD sales vs. STLY

6,657

2022 YTD

5,874

2021 YTD

783

Difference

13.3%

YTD sales vs. STLY

6,657

Q1 2022

5,874

Q1 2021

783

Difference

13.3%

Current quarter sales vs. STLY



About Subaru Canada, Inc. Subaru Canada, Inc. is a wholly owned subsidiary of Subaru Corporation of Japan. Headquartered in Mississauga, Ont., the company markets and distributes Subaru vehicles, parts and accessories through a network of 95 authorized dealers across Canada. For more information, please visit www.subaru.ca or www.pr.subaru.ca or follow @SubaruCanada on Twitter.



 
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